CECILIA SEITER

PROFESSIONAL EXPERIENCE

Freelance Writer | Oakland, CA, AUGUST 2019 – PRESENT

• Contribute monthly to Forbes Advisor’s education vertical with stories covering top-ranked degree programs, college admissions, career paths and job outlooks.

• Regularly ideate, pitch, and write feature stories and restaurant guides for Nosh East Bay, an independent newspaper in Oakland, CA.

• Independently develop and manage brand voices for over 40 clients to date, publishing more than 350 articles in 3 years with a 100% client satisfaction rate.

• Research, select sources and conduct interviews for feature articles, case studies and client success stories.

• Collaborate with editors to refine content, ensuring high standards and alignment with editorial guidelines.

• Write clear, compelling and engaging copy in a variety of styles appropriate to target audiences and brand strategy.

• Wrote an original 40,000-word novel in 4 weeks, published in 2020.

Creative Copywriter | Kings Crest Global, Los Angeles, CA, AUGUST 2019 – AUGUST 2023

• Crafted narrative-driven SEO blog posts, email campaigns, messaging strategies and website copy for 8+ early to mid-stage businesses across education, medical, real estate, consulting and marketing sectors.

• Wrote and edited high-quality content in a fast-paced agency setting while juggling multiple deadlines, professionally incorporating stakeholder feedback as needed.

• Designed and implemented a content calendar that improved content output efficiency and enhanced audience reach.

• Authored brand guidelines that established a consistent voice and tone, leading to increased brand loyalty and recognition.

• Collaborated with designers and go-to-market strategists to create visually compelling content, ensuring cohesive brand messaging across all touchpoints.
  

Copywriter + Junior Producer |  Shapes + Forms, Los Angeles, CA, JUNE 2018 – AUGUST 2019

• Promoted to junior producer within 10 months, managing international teams of 3-7 artists, coordinating and producing 15+ motion graphics projects for clients, including Netflix, the NFL and Audible. 

• Crafted compelling, creative pitch deck copy to secure 3 new studio clients. 

• Co-led the creation of the studio’s award-winning website, spearheading all web copywriting for 20 pages.

Communications Coordinator |  Mission CTRL Communications, San Francisco, CA, JUNE 2017 – APRIL 2018

• Secured client coverage in reputable publications, including The Financial Times, Reuters, and Greenbiz. 

• Authored ~10 submissions to earn client placement in major industry conferences.

SKILLS

Copywriting, Copyediting, Magazine Writing, Content Management, Research, Web Content Writing, Content Strategy, SEO Writing, Keyword Research, Interviewing, AP Style, Basic SEO, Adobe Suite, Fluent German, Intermediate Spanish, Beginner French 

EDUCATION

Bachelor of Science, Journalism & Public Relations, Summa Cum Laude, California Polytechnic State University, 2017

AWARDS

First Place: Best Infographic, California College Media Association, 2017

Healthy and Sustainable School Food Journalism Award: UC Berkeley School of Journalism, 2013